About

About me

As a data-driven,Anand Rao consumer focused, and outcome driven digital consulting professional, I enjoy conceptualising, creating, leading and delivering game-changing, yet simple, practical & executable digital solutions for global brands. I am passionate about creating effective digital experiences and using data to inform creative decisions.

As a digital expert with a prominent digital transformation services consultancy, I lead large scale digital consulting & operations initiatives, contributing in the construction of best-of-breed digital experiences and developing competitive advantage through innovation and advanced digital marketing operating models. This, with an ultimate objective of helping businesses connect with their consumer & customer touch points, and contributing in improving their top line.

Prior to the digital transformation services consultancy firm, I have worked with successful ventures in the capacity of product and marketing manager and with a global software engineering services firm as a programmer analyst. Anand received his MBA from IE Business School in Madrid with a focus in entrepreneurship & finance and his Bachelors in Computers Engineering from University of Mumbai.

Specialties

Digital & Data transformation consulting, Digital Product & Services management, Digital Marketing Operations, Project Management, Process Improvements, Multi-channel Content Marketing, e-commerce, Commercials (RFP, P&L), API, Customer Relationship Management.

Explore & Engage

View Anand Rao's profile on LinkedIn